The Blog

Chapter by Chapter, Client by Client

Whether you’re in peak wedding season or catching your breath, this blog breaks down each month’s book into quick, practical takeaways. It’s your behind-the-scenes cheat sheet — made for wedding vendors who want to grow, one client and one chapter at a time.

Why Learning with a Community Hits Different

You can absolutely learn on your own—but let’s be honest, it’s easier to lose steam when no one’s checking in or sharing those “okay wow” moments with you. In this post, we’re talking about why learning alongside other wedding vendors makes the lessons stick, the growth feel real, and the whole process way more fun (and way less lonely)

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How 15 Minutes a Day Can Change Your Business

Think you don’t have time for personal development? Think again. With the average business book taking just 5–6 hours to read, carving out 15 minutes a day can completely shift the way you run your business. In this post, we’re breaking down the math, the mindset, and how small, consistent learning can lead to big, sustainable growth

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Whether You’re Overworked or Underbooked—This Club Was Built for You

Feeling burned out from nonstop weddings? Or staring at an empty inbox wondering where the bookings went? Either way, you’re not alone—and you don’t have to figure it out on your own. In this post, we’re breaking down how the Squire Book Club supports wedding vendors in every season, with practical insights, a supportive community, and just the right dose of motivation to get you moving again.

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The Problem with Always Learning on the Job

You’ve mastered learning by doing—but at some point, reacting to every challenge in real time starts to wear you down. In this post, we’re talking about why constant on-the-job learning can stall your growth, and how the Squire Book Club helps you shift from survival mode to strategy with business books that actually apply to real vendor life.

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Why I Started the Squire Book Club

Running a wedding business takes talent—but scaling it takes strategy. In this post, we’re sharing how a few powerful books changed everything for us, and why we created a space where wedding vendors can grow together, one book (and one big idea) at a time. If you’re craving community with purpose, this is where it starts.

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